Hiring In-House vs. an Agency

Zarin Ficklin

Written by Matt Sutherland on Jan 16, 2014
Co-Owner at HQ, @mattsuthe on Twitter

This is the first of a three part article series comparing the different options you have when hiring out to build a product or web campaign. I run a design and development agency called HQ. We design and develop websites, web apps, and mobile apps. I meet with all types of clients, from enterprise to small business, funded to non-funded, startup to publicly traded. I deal with this question a lot, as it is a legitimate concern. I really tried to be as unbiased as I could while drafting this series, even though I do run an agency. While there is no one answer for all, I have tried to outline what is of the greatest concern to the clients I have met with.

This is not an exhaustive list, but it is a list of some of the top pros and cons that are important to be aware of. If there are other obvious considerations that I have missed, let me know and I can add them.



So is it best to hire an agency? Obviously, it depends. It’s a great fit for some companies, not so great for others. You will have to decide what is important to you.